SEO Survival Guide for Hearing Care Practices

Search engine optimization process

The effective management of an online brand identity across the Web—where false information thrives and trust is a hard-won commodity–requires a strategy based on market research, time, patience, creativity, knowledge of search engine marketing tools and techniques, a modicum of technological competencies, and, most of all, vigilance.

Visit  The Hearing Review to read more.  You can also download a white paper that provides an overview of branding and search marketing recommendations for medical or healthcare practice owners and practice marketers, with examples and advice drawn from search marketing professionals who have openly shared their knowledge and experience. 

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